Demonstrate Courage by Seeking Clarity

Whitney courageously embraced some big changes in 2020. She entered into a new role on the Marketing team and committed herself to learning a new team, a new trade, and new systems – contributing effectively outside her area of expertise. 

She didn’t allow her inexperience in marketing to stop her from questioning how and why we do things within the marketing team. In asking the questions, it identified where opportunities for improvement existed and made the team better.

The way that she has shared ideas and opinions in group settings – from team meetings, to project meetings, to even book clubs – challenges the way that people think and enhances the conversation. This has been done by sharing what she thinks and doing so respectfully.

Whitney has tackled our new marketing software, which lacked an internal Clickstop expert before, and eagerly took ownership of learning and implementing the system for USCC. She has lobbied for her ideas along the way and taken educated risks in order to drive progress.

That progress has equated to more efficiency and more sales. At the time of recognition, her work had directly contributed to significant revenue gains and the opportunity to provide for new customers.

Well done, Whitney! We are pleased to have recognized you as our Q3 2020 ‘Courageous’ Award Winner.

The Interview 

What is your role at Clickstop?  
Campaign Strategist

How long have you worked at Clickstop?  
5 Years

What effect has this recognition had upon you?  
It feels good to be recognized and to know that I’m communicating both respectfully and effectively. Improving my communication has been a goal of mine for the past few years, so the award has helped validate the progress I feel I’ve made towards those goals and to keep striving towards more progress.

How has this Core Trait contributed to positive results in your work?  
I try to be courageous and ask a lot of questions, to gain clarity for myself and the team, and to ensure we’re making the best, most strategic decisions. I think this helps create alignment and buy-in from everyone, resulting in more effective and impactful work.

How have you taken ownership of your growth?  
I haven’t always been courageous and have had goals around improving my communication for the past few years. I’ve participated in a handful of book clubs and I feel like each one has equipped me with more tools to make me a more confident and courageous communicator. I highly recommend joining a book club if you haven’t yet!

Who has helped to challenge and inspire your growth during your Clickstop journey?  
Krystal has been a big part of inspiring my growth. During both times of reporting to her, she respectfully challenged my ideas and encouraged me to think about things from a different perspective, learn and do new things and got me out of my comfort zone. Krystal has always been supportive and encouraged me to lobby for my ideas, while giving constructive feedback as needed along the way. She is a great mentor, and her leadership has been incredibly inspiring.

What message do you have for your team members?  
Confidence was the key to helping me be courageous, and I did so by seeking the support from my manager and gained confidence by speaking to a mentor and joining book clubs. I would encourage others to be courageous, build confidence, lobby for your ideas and ask a lot of questions.

If you had to work but didn’t need the money, what would you choose to do?  
Something with dogs, like dog sitting or helping at a shelter 🙂

Do you have a nickname(s)? If so, what is it? Why is it your nickname?  
Whitter is my most common nickname, but I’ve also been called LaShady (I really like Eminem’s (aka Slim Shady) music, and my middle name is LaShae)

If you could ask your pet 3 questions, what would they be?  
How does she really feel about the snow boots I make her wear? Where is she digging too? (Always digging and sticking her head in the holes). Why does she growl at the kids who are walking by on their way to school? Does she really feel threatened by them?

What’s something you get wrong almost every time you do it?  
Plugging my charger into my phone. I get it backward every single time.

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